What Are Facebook Search Operators And How Does It Help Your Business? SEO Web Design services is a word we have come across numerous times, but we have never given our time to think about its purpose. SEO and Web design services are, in fact, concepts that pertain to two distinct processes in the web service industry. SEO is related to optimizing whereas designing is meant for appearance and functionality. Gone are days when we hire two different services for SEO and web designing, now various best web designing companies in Chennai have emerged that offer both the services one place. The necessity of SEO in web designing must not be ignored. To frame an attractive and aesthetic website many designers miss giving due importance to SEO. When you look for web services, the main focus must be to create a website to the benchmark fixed in the industry and to create a site that attracts readers. Just creating a catchy website with good design but non-functional will land you in a crowd of many other websites that have been lost and unsuccessful. None of us will be happy to see our invested money and time-draining down. The only remedy to this issue is by hitting the risk by hiring one of the best SEO web design services. As both SEO and web design company in Chennai are important, to climb up in the business for succeeding, creating a website that is searched largely and has a good ranking has various advantages such as many footfalls and numerous page views. Just think, if you are not easily found by users on the web, isn’t it difficult to attract clients to buy your products and services? So this will lead to difficulty in earning money and gaining profits in the web market and the advertising agencies may not be interested in you if you lack optimization in your website and if your sites rank is poor. Rather than hiring a web service that is an expert in one field, it is recommended to hire a web design service that has professionals in all fields related to web designing. The primary focus in building a good online site is to be assured of the quality and design of the site. It must be created in such a way that search spiders easily crawl towards your site. The company you hire must have sufficient knowledge on creating a design and content that is on par with SEO benchmarks, and also, it must be user friendly. A perfect linking i.e. internal and external linking is compulsory as it aids in creating a stable position in the minds of web users and increases the traffic of your website. If the company fails to give necessary focus on these factors then finally, you may result in a poor outcome, ignore and fail site that gets lost in the pool of many sites. The final result will be you are nowhere found in the search results of the SEO service in Chennai. If your business is concentrated in one specific geographical region then, you may enquire the SEO service to customize the design to the targeted clients as it may not make sense if you create it in general. When you concentrate the site’s design and content on the target clients alone it is easier to gain good business revenues and profits. In fact, better design and focused attention will attract your customers better. Designing integrated with SEO concepts in the design and content ultimately gives you the best results.

CTR Is Not Dead, Here’s The Proof SEO Web Design services is a word we have come across numerous times, but we have never given our time to think about its purpose. SEO and Web design services are, in fact, concepts that pertain to two distinct processes in the web service industry. SEO is related to optimizing whereas designing is meant for appearance and functionality. Gone are days when we hire two different services for SEO and web designing, now various best web designing companies in Chennai have emerged that offer both the services one place. The necessity of SEO in web designing must not be ignored. To frame an attractive and aesthetic website many designers miss giving due importance to SEO. When you look for web services, the main focus must be to create a website to the benchmark fixed in the industry and to create a site that attracts readers. Just creating a catchy website with good design but non-functional will land you in a crowd of many other websites that have been lost and unsuccessful. None of us will be happy to see our invested money and time-draining down. The only remedy to this issue is by hitting the risk by hiring one of the best SEO web design services. As both SEO and web design company in Chennai are important, to climb up in the business for succeeding, creating a website that is searched largely and has a good ranking has various advantages such as many footfalls and numerous page views. Just think, if you are not easily found by users on the web, isn’t it difficult to attract clients to buy your products and services? So this will lead to difficulty in earning money and gaining profits in the web market and the advertising agencies may not be interested in you if you lack optimization in your website and if your sites rank is poor. Rather than hiring a web service that is an expert in one field, it is recommended to hire a web design service that has professionals in all fields related to web designing. The primary focus in building a good online site is to be assured of the quality and design of the site. It must be created in such a way that search spiders easily crawl towards your site. The company you hire must have sufficient knowledge on creating a design and content that is on par with SEO benchmarks, and also, it must be user friendly. A perfect linking i.e. internal and external linking is compulsory as it aids in creating a stable position in the minds of web users and increases the traffic of your website. If the company fails to give necessary focus on these factors then finally, you may result in a poor outcome, ignore and fail site that gets lost in the pool of many sites. The final result will be you are nowhere found in the search results of the SEO service in Chennai. If your business is concentrated in one specific geographical region then, you may enquire the SEO service to customize the design to the targeted clients as it may not make sense if you create it in general. When you concentrate the site’s design and content on the target clients alone it is easier to gain good business revenues and profits. In fact, better design and focused attention will attract your customers better. Designing integrated with SEO concepts in the design and content ultimately gives you the best results.

Tips To Boost Ecommerce Businesses SEO Web Design services is a word we have come across numerous times, but we have never given our time to think about its purpose. SEO and Web design services are, in fact, concepts that pertain to two distinct processes in the web service industry. SEO is related to optimizing whereas designing is meant for appearance and functionality. Gone are days when we hire two different services for SEO and web designing, now various best web designing companies in Chennai have emerged that offer both the services one place. The necessity of SEO in web designing must not be ignored. To frame an attractive and aesthetic website many designers miss giving due importance to SEO. When you look for web services, the main focus must be to create a website to the benchmark fixed in the industry and to create a site that attracts readers. Just creating a catchy website with good design but non-functional will land you in a crowd of many other websites that have been lost and unsuccessful. None of us will be happy to see our invested money and time-draining down. The only remedy to this issue is by hitting the risk by hiring one of the best SEO web design services. As both SEO and web design company in Chennai are important, to climb up in the business for succeeding, creating a website that is searched largely and has a good ranking has various advantages such as many footfalls and numerous page views. Just think, if you are not easily found by users on the web, isn’t it difficult to attract clients to buy your products and services? So this will lead to difficulty in earning money and gaining profits in the web market and the advertising agencies may not be interested in you if you lack optimization in your website and if your sites rank is poor. Rather than hiring a web service that is an expert in one field, it is recommended to hire a web design service that has professionals in all fields related to web designing. The primary focus in building a good online site is to be assured of the quality and design of the site. It must be created in such a way that search spiders easily crawl towards your site. The company you hire must have sufficient knowledge on creating a design and content that is on par with SEO benchmarks, and also, it must be user friendly. A perfect linking i.e. internal and external linking is compulsory as it aids in creating a stable position in the minds of web users and increases the traffic of your website. If the company fails to give necessary focus on these factors then finally, you may result in a poor outcome, ignore and fail site that gets lost in the pool of many sites. The final result will be you are nowhere found in the search results of the SEO service in Chennai. If your business is concentrated in one specific geographical region then, you may enquire the SEO service to customize the design to the targeted clients as it may not make sense if you create it in general. When you concentrate the site’s design and content on the target clients alone it is easier to gain good business revenues and profits. In fact, better design and focused attention will attract your customers better. Designing integrated with SEO concepts in the design and content ultimately gives you the best results.

6 Webinar Etiquette For Presenters And Attendees SEO Web Design services is a word we have come across numerous times, but we have never given our time to think about its purpose. SEO and Web design services are, in fact, concepts that pertain to two distinct processes in the web service industry. SEO is related to optimizing whereas designing is meant for appearance and functionality. Gone are days when we hire two different services for SEO and web designing, now various best web designing companies in Chennai have emerged that offer both the services one place. The necessity of SEO in web designing must not be ignored. To frame an attractive and aesthetic website many designers miss giving due importance to SEO. When you look for web services, the main focus must be to create a website to the benchmark fixed in the industry and to create a site that attracts readers. Just creating a catchy website with good design but non-functional will land you in a crowd of many other websites that have been lost and unsuccessful. None of us will be happy to see our invested money and time-draining down. The only remedy to this issue is by hitting the risk by hiring one of the best SEO web design services. As both SEO and web design company in Chennai are important, to climb up in the business for succeeding, creating a website that is searched largely and has a good ranking has various advantages such as many footfalls and numerous page views. Just think, if you are not easily found by users on the web, isn’t it difficult to attract clients to buy your products and services? So this will lead to difficulty in earning money and gaining profits in the web market and the advertising agencies may not be interested in you if you lack optimization in your website and if your sites rank is poor. Rather than hiring a web service that is an expert in one field, it is recommended to hire a web design service that has professionals in all fields related to web designing. The primary focus in building a good online site is to be assured of the quality and design of the site. It must be created in such a way that search spiders easily crawl towards your site. The company you hire must have sufficient knowledge on creating a design and content that is on par with SEO benchmarks, and also, it must be user friendly. A perfect linking i.e. internal and external linking is compulsory as it aids in creating a stable position in the minds of web users and increases the traffic of your website. If the company fails to give necessary focus on these factors then finally, you may result in a poor outcome, ignore and fail site that gets lost in the pool of many sites. The final result will be you are nowhere found in the search results of the SEO service in Chennai. If your business is concentrated in one specific geographical region then, you may enquire the SEO service to customize the design to the targeted clients as it may not make sense if you create it in general. When you concentrate the site’s design and content on the target clients alone it is easier to gain good business revenues and profits. In fact, better design and focused attention will attract your customers better. Designing integrated with SEO concepts in the design and content ultimately gives you the best results.

How To Best Use Hashtags? While all of us are aware of hashtags, many of us do not know how to use them appropriately. Hashtags are one of the ways to connect social media content to a specific topic, event or theme. All the social media content with the same hashtags get aggregated with a result your posts become searchable and your chances of being found are increased. Hashtags can boost the impact of your messages when used appropriately. And when used inappropriately, hashtags can damage your brand perception and credibility. Use the best Digital Marketing Agency in Chennai for website development, social media marketing, SEO, PPC, What are Hashtags?A hashtag is a keyword phrase, spelled without spaces and with a # (pound) sign at the beginning. These can be put anywhere in the social media posts i.e., in the beginning, middle or end. Hashtags increase the visibility and engagement of the posts. Researching Hashtags for Social Media MessagesResearching hashtags begins with finding the hashtags. A number of tools can aid in finding the hashtags.a. What the Trend tool on Twitter gives the list of the top trending hashtags in the last month. In this list you can find the creative hashtags that fit your content and get new viewers.b. You can use Twitonomy to find hashtags that are related to the content posted by you on Twitter. This tool can also help you find the most powerful influencers and the most engaging for a particular hashtag.c. Ritetag is another tool for discovering hashtags. This tool also provides information on how hashtags are performing in the real world.d. You can find the trending hashtags on Twitter by using the tool Hashtagify Finding Hashtags on Different Social Media Platformsa. The list of the trending hashtags and all the related tweets can be found on the left side on your main Twitter newsfeed. The search bar can also be used to find the currently used hashtags. b. The search option can be used to find the trending hashtags on Instagram and Facebook. Use social media marketing to promote your business. The Best SMO services in Chennai can provide you with these services. c. Google+ itself gives the list of trending hashtags when you insert a hashtag in your post. d. The comments sections for the videos use hashtags in YouTube. You can search for related videos to find the trending hashtags. Creating a Hashtag Businesses can create their own hashtag in order to generate buzz on a particular topic. This will result in more people visiting their website or social media posts and thus increasing sales. Or sometimes a unique marketing campaign calls for creating a hashtag. In order to be effective hashtags must be memorable, unique and relevant to a social media marketing company in ChennaiDo’s While Creating a Hashtag a. First analyse how the audiences are using hashtags and then use them appropriately.b. Use hashtags according to your brand image and customers.c. Hashtags can be used best during Promotions or Marketing upcoming events or new product launchesd. The hashtag must be short, sweet and catchy. The first letter of each word in the hashtag must be capitalized.Don’ts While Creating a Hashtaga. Do not use spaces and punctuation in the hashtag.b. Don’t use too many hashtags in your caption or description. Else it will look spammy.c. Research about what a hashtag means before using it. Call the FDM, the best Digital Marketing Agency in Chennai for SEO, Internet marketing, Email Marketing and other comprehensive digital marketing services.

The Most Effective Youtube Marketing Strategies Although YouTube is one of the biggest and most popular websites, businesses view it only as a video sharing website. If leveraged upon in the right way, businesses can benefit greatly by marketing on YouTube. Marketing on YouTube is different and businesses must need to understand the nuances of it and use it to their advantage. The following are the tips for marketing on YouTube. a. Descriptions Must Include Keywords and CTAs YouTube is the largest platform for people to upload, share or live stream their own videos on the Internet. It is not just a website, it is a powerful search engine too. Since Google owns YouTube the videos hosted on YouTube get ranked well on Google. In order to get more views and rank higher among the search queries you should optimise video descriptions by adding relevant keywords and CTAs. The title of the video should be catchy and relevant. The description must consist of 1 or 2 concise sentences. Including hashtags in the description will increase the number of people viewing your videos. Hashtags can also be used to highlight key names or events. Adding strong and clear Call to Action(CTA) words like Call us Today, Subscribe in the video descriptions will urge people to take that action and increase the number of clicks. We are the leading Social Media Marketing Company in Chennai offering a wide range of digital services like Internet Marketing, Email Marketing, YouTube Marketing. b. Don’t focus only on ‘Going Viral’ Which Marketer Would Not want their Videos to ‘Go Viral’? To have their videos getting the most number of likes, retweets, comments and becoming the ‘latest sensation; would certainly be any marketers dream. However, focusing mainly on ‘go viral’ has its own drawbacks. You are creating unnecessary pressure on yourself to get the most number of likes or tweets, the focus moves away from your targeted audience and while the brand gets a lot of attention when the video goes viral this attention is for a short time. Marketers must instead focus on creating quality content on a consistent basis. Looking at for Best Digital Marketing Agency in Chennai for SEO, PPC, Email Marketing, Content Marketing for your brands? c. Maintain a Consistent Channel Tone and Style Marketers must decide on the style of their YouTube channel and maintain a consistent style and tone across all their content. This will involve identifying the target audience, the kind of videos the company wants to make, who will act in the videos, what will be the tone of the videos etc. We can help with all types of digital and online marketing. Contact website designers in Chennai d. Keep Consumer and Corporate Content Separate It is important to separate consumer videos from corporate ones. In this way, your customers will not get frustrated watching irrelevant video. You can create two different channels focusing on individual and corporate customers respectively. e. Innovation is the Key to Attracting Audiences Marketers must focus on innovation and creativity and try to use different video formats in their YouTube marketing campaigns. Examples of such videos include how-to-use videos of the products, videos of discussions with top management, broadcasting company events live on YouTube, Best SMO services in Chennai uploading testimonials from satisfied customers, videos of the company offices and buildings. For more questions call FDM the best Digital Marketing Agency in Chennai

Youtube Facts That Should Know Every Video Marketer Youtube was started in a small office garage in 2005. In the beginning, mining people upload 65,000 videos and 100 million views a dayFrequently the count was increased up to over $1 billion. Most of the audience consider youtube as a haven for uploading videos.Even though other video uploading platforms are being in the market, Youtube builds its own brand and engaging audiences with itsservices. Most of the other video platforms emulate YouTube and build video uploading platforms. Gradually, youtube to be the second search engine and second-largest traffic website designers in chennai In this article we unveil the top 15 stats about youtube that could be helpful to video marketers. Videos Upload on Youtube Every Hour? The records suggested that approximately 500 hours length of videos are uploading on every minute YouTube. It could be verytricky to mention the exact figure. More than 2 billion people used to watch videos on YouTube. YouTube Demographic Stats: 77% of 15-35 years age American people watched videos on YouTube. 50 % of the YouTube audience are females. People watching YouTube videos in 80 Different Languages and existing in 100 countries above. 70% of users share that YouTube makes them find new brands. YouTube is the second world’s largest search engine. The most category videos uploaded on YouTube are Music videos. 75% of adults watch YouTube videos on Mobile Devices. YouTube was the fourth mobile IOS app in 2020. Most of the visitors on YouTube are from India, the United States and Japan. In December 2007 The videos ads were launched by YouTube. Google Acquired YouTube for 1.65 billion dollars in 2006. The domain “Youtube.com” was activated on 2005, February 14 The first one million video views on YouTube was Nike Ad in 2005 the football star Ronaldinho. If you are someone interested to invest in YouTube videos, it’s best to get started. There might be pitfalls in getting views or getting monetized, but you must not stop as there is quite a lot of success stories of YouTubers who put in consistent efforts. The only trick is consistency and strategy and we help you in that. Consult experts at FDM, the best digital marketing services in Chennai to skyrocket your youtube views and to monetize them well.

How To Do A Social Media Audit Any business using social media for marketing needs to know what is happening on each of the social media channels and if it’s social media strategy is in tandem with its business goals. This is where an Audit of its social media accounts can help a business. Having strong social media is a necessity in today’s digital age. We offer the best SEO services in Chennai, the best SMO services in Chennai and other digital services. What is a Social Media Audit?A social media audit can be defined as a series of steps taken by a business to review its current social metrics in order to assess growth and opportunities and decide on ways to improve its social presence.A social media audit essentially resolve the following important metricsa. How many followers a business is gaining each month on each social media platform?b. Has the business improved its engagement with the followers? Engagement can mean a direct tweet. Retweet, like or share.c. Finally, is the business gaining or losing money from its social media strategy The first two metrics, i.e., audience growth and engagement rate helps a business analyse its content performance. That is, how is your audience relating to your content? More likes and more comments translate to better engagement. We offer the best website design services in Chennai and create engaging content to attract more leads and increase conversions. The last metric is very crucial. Regardless of which digital strategy you choose, it has to pay off. We are the best digital marketing agency in Chennai with a focus on creating ROI-driven digital marketing strategies. How to Conduct a Social Media Audit?a. Businesses can use paid third-party social media analytics tool like Hootsuite, Social Report to identify which kind of content has more engagement with its audiences, improve the effectiveness of their content and increase the reach of their posts. b. Businesses can use the analytics dashboards offered by social media platforms like Instagram, Facebook, Pinterest, LinkedIn and Twitter to understand audience demographics and engagement of their content. Another advantage of using these social media sites is that they enable businesses to determine the effectiveness of the ads. For instance Facebook Ads Manager, Twitter Ads, Pinterest Ads can be used for ads exclusively. c. Businesses can also track metrics for their videos, the number of people tagging them for their posts, etc. The audit may be more quality-related like is the content grammatically correct, the nature of the comments received etc. Once the data, i.e., number of followers, engagement rates, which content has performed best, is collected businesses can use Google Sheet or an excel and put the numbers down for each month. SEO service in Chennai Analyzing these numbers can help businesses know if the number of followers is increasing or decreasing month-on-month, how effectively it is able to engage with its followers, and if it is making money from its social media activities. While follower count, engagement rate and ad spend are three important metrics in a Social media audit, different businesses will have different goals. Hence the metrics collected and assessed will differ accordingly. We offer holistic digital marketing services in Chennai. We will partner with you to chalk a marketing strategy after analysing your current digital channel. We will help in a website redesign, SEO, SMO, PPC. Call us today our experts at the Best Digital Marketing Company in Chennai.

Tools To Build An Effective B2B Marketing Sales Funnel Just as the opportunities have increased for a B2B in today’s digital age so have the challenges. With the increased competition, generating and converting the leads is the primary challenge for any B2B. This calls for optimising the sales funnel. How can B2Bs optimise their sales funnel? Lead generation is the process of identifying ideal customers for your product and then attracting them to purchase it. This lead generation process is very crucial for the success of a business. The challenge is however to find what will really work. Every business is different and each business has its own way of generating leads. This process is however long, hard, painful and can be quite frustrating for marketers. The growth of the Internet has further complicated the process. People are no longer comfortable sharing their emails or other contact details. The best digital marketing agency uses a variety of digital marketing tools to generate leads and grow your business. In this scenario, B2Bs can use the following strategies to generate more leads a. B2Bs can use AI-enabled chatbots to automate the lead generation process and the sales funnel. The chatbots send messages, answer questions and send them specific links or direct them to the right team based on their responses. These chatbots help the business to engage with the customers instantly and thereby increase the number of leads and conversion rates Best SMO services in Chennai b. B2Bs can integrate appointment scheduling software like Appointfix in their website offering the potential leads an option to directly book an appointment or consultation with you quickly and according to their schedule. This improves customer experience and conversion rates. c. B2Bs can also engage with the leads through AI-powered surveys on topics that will capture the attention of the leads SEO service in chennai d. Today the number of executives in a decision-making unit (DMU) in a B2B is more. A content strategy must address the different organizational and personal priorities of all the executives in a DMU in order to be effective. Examples of consumer-facing lead magnets are whitepapers, videos and webinars e. B2Bs can use visitor identification software to get details about profiles of visitors and the companies behind them. The final goal is to convert these leads into customers. f. B2B can use social media platforms like Facebook and Instagram to target specific audiences with their paid ads. Automate the Lead Nurturing Process Once you have attracted the leads it is important to nurture them, i.e., build relationships with the leads by communicating with them. B2Bs can benefit by using AI to automate the nurturing process. Tools like Exceed.ai can be used to track and use data about the leads, segment them and move them rapidly through the sales funnel. This saves time for the sales team and increases their overall productivity and success rates. We are a full-service digital marketing agency in Chennai strategies like SEO, email marketing, social media marketing, PPC can help in effective lead generation and nurture the leads. Optimise the Sales Funnel Optimise the Sales Funnel with A/b Testing Optimising your sales funnel is not a one-time deal. It is a continuous process. B2Bs can apply A/B tests in Finteza, a web analytics service, to optimise the sales funnel. Call our experts at Digital Marketing Agency in Chennai to unleash the power of various digital channel to achieve your business goals.

How To Execute A Successful Email Campaign? Email Marketing is one of the flexible strategies for marketers as well as business owners who want to get leads for their business. Without a proper email strategy, it could be very tricky to generate leads and pull them to the customer’s bucket. In this article, we outline the 7 email best techniques that will help you to reach customers very closely. Don’t buy email addresses: Every email campaign would depend on the open and click rates of the emails. Sending emails to the bought data audience could impact your email performance and ultimately could make you frantic. Instead of purchasing email addresses from third-party software, it’s better to be authentic and engage your audience with your business services. We at FDM, a digital marketing agency in Chennai, help you gather authentic emails and add value to your business. Don’t mention ‘No-Reply’ in senders’ email address: Do you know the word ‘CAN-SPAM’? This was longstanding in US legislative for Email Marketers, and still, most of the companies comply with that rule before sending their emails. One of the prominent rules in CAN-SPAM is, don’t use ‘foreplay words in senders email addresses [email protected] as companies consider no-reply emails are system generated emails. These types of emails lose the interest of the reader and draw no attention to the email. Use Consistent typefaces: Despite high business branding, if your emails have a clutter of typefaces or images, people do not get the interest to open and click your emails. It’s important not to spam your email using more than 3 typefaces. We help you design a click-worthy email at FDM, a digital marketing agency in Chennai that is persuasive and great to look at. Add the signature bottom of the email: Even if you sent your newsletter or plain text emails to your contacts on behalf of your company or individual, there should be an email signature at the end of every mail. A personal touch could go a long way to pique the interest if the sender is a person rather than a team. Clean your mailing list frequently: It’s tempting to send emails to a good number of audiences. But maintaining contacts who never opened your emails so far that could be affecting your open rate and make your campaign worse. Analyse who are not engaged with your email campaigns then opt them-out of your emails list. That can boost your email campaign results tremendously. Always remember to retain a clean contacts list. Want a great email list, FDM Best SMO services in Chennai can help you do that. Email Greeting Personalization: Personalizing the first name email greetings grab the attention of the reader. This is called personalization. Instead of simply “Hi/Hello/Dear” Add “Hello Firstname” that builds a compelling relationship with prospect. There are so many email marketing tools in the market that provide personalization field by default in emails. Keep 500-650 pixels wide emails: If your email is more than 650 pixels wide, your email could get cluttered. You are prompting users to scroll horizontally for reading the complete message. A pixel width is an essential component of capturing leads. Your audience experiences an awkward read when there are wider pixel emails on mobile devices. Call FDM at Digital Marketing Agency in Chennai to execute a fantastic email campaign that can bring great sales!