A high ranking in Google is a hallmark of any online business. There is however no magic button which can ensure you a top ranking on Google.
This is both an art and science which takes time and the following strategies which can boost the chances that your website appears on the first page rankings. We at FDM, The best Digital Marketing Agency in Chennai aim to bring more visibility to your brand on all search and social media platforms. This will increase your revenues and grow your business.
- Verify your Google My Business Profile
Setting up your Google My Business Profile is a critical part of local search. It is a free tool that allows small business owners to promote their business information on Google Search. By registering your business with Google My Business you can ensure that your website will appear on the search engine results page for queries near your business location. On registering, Google will verify your business. Once verified, your business will be recognized as a legitimate one and it will have better chances of appearing on Google Maps Listing and local results.
- Registering your website with Google Search Console
Previously called Webmaster Tools, this feature allows you to submit your website and sitemap to Google for indexing. This is a very important tool which can help businesses make sure that their websites get maximum visibility. This tool can also be used to view search queries, check the backlinks and view the average position for keywords. Our SEO services in Chennai use tools like Google Analytics, Google Webmaster tools to measure the SEO results and the wealth of your site.
- Write Compelling Meta Titles, Meta Descriptions and URLs and Get a Higher CTR
It is a general belief that a higher Click Through Rate helps a website get a higher ranking. So the more number of times your website is clicked you have a better chance at getting a better ranking on Google. And to get that good Click through rate your page titles and meta descriptions on your website must be unique and have an accurate and brief description of the website content. The URLs must be well-structured, less than 2,083 characters. We are the best SEO Company in Chennai. Our strategies are well-proven and can bring more traffic to your website. Our team has an exhaustive checklist that includes ensuring Meta Data Optimization, SEO-Friendly URLs, etc. All these will keep your website on Top in Search Engines.
- Use Schema Markup
Schema Markup is a code that you place on the website to help the search engines return more informative results for users. These are also called structured data or user-focused improvements. Your website will stand out if you incorporate the schema markup in it. The content on your website will get indexed and returned in search results. The schema markup provides the users with the information they need. Therefore your website with a schema markup gets ranked better as it provides all kinds of content like local businesses, restaurants near me, reviews, events, products etc. The best digital marketing agency in Chennai can help you get a competitive advantage by properly implementing structured data markup. Our team of experts can help you in executing local search schema markup.
- Publish Relevant, Quality and Engaging Content on your Website on a Regular Basis
In order to improve your website’s visibility on Google, you need to publish content that is
● Thorough and well-written
● Unique and engaging
● Up-to date
Publishing up-to-date or new content on a regular basis with the specific keywords will improve the chances that the user will find your website to be useful, prompting him to stay longer or even come back to the site a couple of times and in the process turn them into a customer. Thus publishing good, quality content has a positive impact on the brand image and sales too. Fresh, updated content also has a higher chance of being featured over older articles if they offer extra information. We at the best Digital Marketing Agency in Chennai will help you to connect with target customers by creating powerful content that will inform, educate and entertain them. website designers in Chennai
Your website will get a good Google ranking when more users visit your website to read the content and spend more time in it.
For more questions and inquires call FDM for a wide range of Digital Marketing services in Chennai. Let’s connect