Case Study For ktronics

ktronics-logo

Ktronics is a Chennai-based company, they are a manufacturer of water level controller which helps in controlling the level of water in overhead tanks, sumps with the help of micro controller-based technology which can be used in all kinds of pumps. The water level controller device is an electronic device. The operation of this device is fully automatic. It has an LED display. The overhead tank has a four-level indicator. A sump has a tree-level indicator. It has an inbuilt dry run and high voltage protection. The water level controller has an automatic and manual mode of operation. The device is made of a compact plastic body that can be installed with great ease and has advanced sensing technology.

To advertise their products and to make their presence felt online Ktronics got into an understanding with Fueldigi Marketing private limited Company in the year 2019 for online marketing services. The digital presence of the company has seen an increasing rise in the online presence and increase in web presence which has made the presence of business felt in the digital world. There has been a steady rise in the footfall seen at the website of Ktronics. Many people have shown interest in their products and their presence can be felt online. Each product has been well described online and the basic usage has been described which makes the job easy for the customer to choose the product according to their need and choice.

Clients Name: Ktronics

Website URL: https://ktronics.global/

 Technology: WordPress

Major Products Offered by the client Ktronics

  1. Water Level Indicator
  2. Sump to Overhead Tank Controller
  3. Bore Well Automatic Water Controller
  4. Sump and Bore Pump Controller
  5. Dry Run Timer
  6. Double Tank Controller
  7. Single Motor Double Tank Controller
  8. Double Motor Controller
  9. Double Motor Single Tank Controller
  10. Double Motor Double Tank Controller
  11. Triple Motor Controller
  12. Double Motor Sequential Timer
  13. GSM Based Wireless Controller
  14. Wireless Water level Controller
  15. Agri Motor Starters with Interface
Image
Water Level Indicator

The Ktronics product, water level indicator indicates the level of water in the tank. An alert is sounded to the user through pleasant music in case if the tank is full or empty. It has advanced sensing technology and is a user-friendly device.

Sump to Overhead Tank Controller

The Ktronic product, Sump to Overhead Tank Indicator has a power capacity of 1 HP. An inbuilt power on-off with 30-ampere capacity helps in the functioning of pumps with domestic and industrial use. This product is available in single and three-phase use as well.

Bore Well Automatic Water Controller

The Ktronic product is meant for pumps that supply water to overhead tanks from the sump or deep boring. This works in the manner that if the sump water goes below the foot valve level the sump motor automatically switches off and in turn switches on the motor in the bore well to supply the water in the overhead tank. This ensures that there is enough water in the overhead tank for the use of the users.

Sump and Bore Pump Controller

This Ktronics product is used to fill the overhead tank with the help of Sump water and Bore water. First, the sump water is used to fill the overhead tank and if the water level dips below the required foot valve level, then the bore water is used to fill the overhead tank.

Dry Run Timer

This Ktronics product is used when the boring does not have enough water to supply the water to the overhead tank is stopped. Under such circumstances, the pump is stopped by the controller and functions after frequent intervals till the overhead tank is full. Even when the water is in short supply the consistent working of the controller helps in the filling up of the tanks.

Double Tank Controller

This Ktronics product is used to control the water level in double tanks the controller is used to maintain the water level in two tanks. It automatically switches on the motor if any of the tank water levels is below the minimum level and switches off the motor if the water level is above the maximum level. Thus maintains the water level in both the tanks.

Single Motor Double Tank Controller

This Ktronics product is used to maintain the water level in two water tanks with a single motor. The sensor in the product checks on the water level of both the tanks when they dip below the minimum level the motor starts functioning and stops when the water level reaches the maximum level.

Double Motor Controller
This Ktronics product is used for two water pumps to supply water to a single overhead tank. The two pumps function in a synchronized manner. The first pump works for a certain period of time as per the set timer and only when the first one has been deactivated does the second pump function to fill the overhead tank for a specified time. A timer times both the pumps and accordingly the functioning takes place and the overhead tank is filled.
Double Motor Single Tank Controller

This Ktronics product is used for two water pumps to supply water to a single water overhead tank. The two pumps work one after the other. The second pump works only when the first one has been deactivated. A timer times both the pumps and accordingly the functioning takes place and the overhead tank is filled.

Double Motor Double Tank Controller

This Ktronics product is used to supply water to two overhead tanks with the help of two pumps. In case the water level dips in one or both the overhead tanks both the pumps become operational and start filling up the overhead tanks and once the water is filled to the maximum level the pumps automatically are switched off. A sensory timer-based operation takes care of its automatic functioning.

Triple Motor Controller

This Ktronics product Is in which three motors work sub-sequently one after the another to fill an overhead tank. The functioning of the pump is controlled with the help of a timer. One pump function only when the other pump has been deactivated after running for a set period of time. The pumps get activated when the water in the overhead tank dips below the minimum level and gets deactivated as the water level reaches the maximum level.

Double Motor Sequential Timer

This Ktronics product is for two motors to fill an overhead tank. According to the pre-defined timings of the sequential timer, the first motor becomes active when the minimum water level is reached for a set period of time and then comes to a halt and then the second pump gets activated for another set period of time and then comes to halt. This process continues till the time the overhead tank is full.

GSM based Wireless Controller

This Ktronics product works through a wireless mode. It works on high-tech technology and has a noiseless operation. It has a range of 6000 meters. It is used for water level control.

Wireless Water level Controller

This Ktronics product works on advanced technology for water level control. It can function from a distance of 6000 meters.  Noise control is another measure that is an added feature with the product.

Agri Motor Starters with Interface

This Kronics product works on a high-tech facility that can be operated with the help of a wireless mode. It works up to a range of 6000-meter distance. It works on high-end technology.

Our Work for Ktronics

  • Search Engine Optimization 
  • Google AdWords 

Our strategy with Ktronics

SEO approach for our client
  • We organically improve the traffic

To get more and more traffic to Ktronics of website. We upload blogs regularly for our readers. Long-tail keywords are used for search engine optimization. We use internal links and create clearly broken-down content under various sub-headings which is easy for the search engine to pick up.

  • We deliver maximum visibility to your website 

Our content has compelling titles which invoke interest among the readers and they want to read the different content put up by our team. More relevant pages are created by us to give more relevant content to be read by the people visiting the website. The website is structured according to Google.

Image
  • We make URLs user-friendly

User-friendly URLs are used so that there is a flow of traffic on the website. The keywords also include the URL. To make the content distinct and user-friendly hyphens are used which is good for the search engine to pick up. We see to it that our URLs are not long.

  • Optimized our client's site by including keywords, building the site's accurate content 

The content needs to be formulated very carefully. The ideas should be distinct and easily understandable by the reader and also by the search engine. Any content which is unclear and not well defined is tough to locate. Widely searched keywords are used which helps the website to get a higher ranking.

  • Wrapping the H1 and H2 tags with appropriate keywords based on their particular business

The H1 heading defines what the page is all about and the H2 heading is the sub-content in the page which makes the picking up of the content easy. The H1 tag helps the search engine in locating the content.

  • We use images to optimize the site visibility of both users and Google understanding way

It is our effort that we create highly optimized images to get picked by google and incite the interest of our readers. The images used are relevant to the context of the content uploaded on the website. While using the relevant links it helps to find and is understandable to google to discover the website clearly. 

  • Highlight meta tags and descriptions to increase the speed in SERPs to create benefits for clients

The meta tags used in an HTML document helps in identifying the page description, keywords used in the page, the author of the content, and the settings of the page.

  • We make structured data code to optimize the with separate categories pages

Our website structure is planned well in advance. Sub-headings are allotted to the contents. Seo is used for the content to get picked by the search engine. A site map is created for the people surfing the website.

  • Monitor our client’s lost links to recover and rectify the queries without losing the speed in SERPs. 

A negative impact on the visibility of the website can be seen or registered if the lost links are not recovered and rectified in time. We do it for our clients to keep up their visibility high. 

         We find crawl and index errors on the website on each page, find new URLs, and produce perfect results for our clients. We explore different decisions to bring up the visibility of the website and we have delivered better results than what we promised to our clients.

Google Adwords or Pay per Clicks

With our consistent effort we try to provide our clients steady business and clients who are there to stay.

  • Adwords campaign we run for our clients to find accurate customers for them.
  • Our contents contain the most searched and exact matching keywords for the content. 
  •  We make a list of our target audience with the right kind of tools to target them. 
Image
  • The client Queries are analyzed with various tools called client queries tools.
  • We draft CTA, keywords research, testing.
  • Our created URLs help us to turn our visiting audience into customers for our clients. 
  • To keep the interest of our visitors alive we make designs, images, content on each page for our client’s website.
  • We measure each click on the website on our client's pages to help them reach their goal in their business. 
  • We target our audiences through Google Adwords to reach the right customers for our clients and convert them into sales.
  • We help our clients to overcome the geographical barrier of marketing with the help of our marketing technique online to reach out to related local audiences. 

Results - https://ktronics.global/

User on this site is 2594

The new users are 1276

Based on the particular keywords searches in Sessions is 4570

The bounce rate of percentage is 49.19%